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Author: JACKIECUYVERS

  • [Podcast]: Being the Change you want to see

    JACKIECUYVERS

    This podcast was featured on the Audiense: Data Stories, Leaders at Work series. The series captures personal anecdotes and career highlights from some of the most talented and brightest minds in the research and insights industry. In this podcast I share my background which led myself and others to a career in social intelligence and… Read more

  • [Podcast]: The Power of Social Intelligence Insights

    JACKIECUYVERS

    I was delighted to be interviewed by Dee Stirling on her series, Double Espresso with Dee, Inspiring Stories of Change and Personal Growth. Here we discussed how I got into social intelligence and what individuals and businesses can learn from social insights. It was a pleasure to speak to Dee about life and work. Dee’s… Read more

  • SILAB Panel Debate – What is social intelligence and how do I communicate the benefit to my organization?

    JACKIECUYVERS

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    I’m excited to take part in this panel discussion, hosted by the Social Intelligence Lab. A few of the problems that plague social intelligence are: The terminology: There’s so much terminology, does it all mean the same thing? Or are they different? Lots of use cases: The fact that social data can be used across… Read more

  • Wearables at SXSW 2016

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  • Emojis rush the stage at SXSW 2016

    JACKIECUYVERS

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    Emoji as a language is making headlines across the globe and making waves in the SXSW Interactive 2016 PanelPicker submissions. With over 18 sessions on the use, relevance and future impact of emojis there is an upswell of insight and interest to be experienced. PanelPicker went live last week and it quickly became clear that there is… Read more

  • SXSW Interactive Speaking Submission

    JACKIECUYVERS

    Having attended South by Southwest Interactive (SXSWi) conference the last 7 years, it’s with great excitement I’ve submitted a proposal to speak at this year’s event. The opportunity to speak at SXSW is open to everyone, and submissions are chosen in part by a voting process. Anyone who wanted to pitch to speak had from… Read more

  • Jackie Cuyvers Speaking at Social Media in the Pharma Industry Conference

    JACKIECUYVERS

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    I will be speaking at the “Social Media in the Pharma Industry” conference in January 2016. This two day conference is the largest European conference focused on Pharma & Healthcare Social Media. Attendees range from Pharma and Healthcare Marketing and Digital leads to Digital and Marketing experts from Agencies. It’s a great place to learn… Read more

  • The difference between Social Media Listening, Social Media Analytics and Social Intelligence

    JACKIECUYVERS

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    While these terms are often used interchangeably – they are actually different in terms of their strategies, process and outcomes. Social Media Listening  (or “Social Listening”) is a structured approach to tuning into and listening to online conversations to answer business questions. To conduct social listening, you use a social listening platform or tool to… Read more

  • 2015 Conferences for Social Listening, Social Analytics and Social Intelligence

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    As Social Media Intelligence, Listening and Analytics is a rapidly evolving field – most of the new learnings come from presentations and hallway discussions with peers. The information learned both formally and informally from peers and presentations is invaluable. United States Conferences for Social Intelligence, Social Listening & Social Analytics South by Southwest Interactive Date: March… Read more

  • Don’t forget the 90% in the 90/9/1 rule

    JACKIECUYVERS

    When creating online content and developing communities the general rule is that 90% will be consuming or viewing content, 9% engaging with your content and community vocally, and 1% creating new and unique content or contributions. When you’re conducting social media listening or mentions of your brand or relevant conversations, you are effectively listening in… Read more